Printing Techniques


Digital PrePress
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Our PrePress Department is the very heart of our company!

 

In the fall of 2005, we eliminated our capacity to generate traditional films in house, making us fully computer to plate facility. The new state of the art CTP Equipment adds a level of quality to our finished product that is over and above the analog negative to plate system. The speed technology has offered in producing proofs and plates is nothing short of amazing! High-speed and accurate, computer to plating direct allows plates to often be made within hours of proof approval.

 

We maintain the integrity of our digital workflow with the use of multiple uninterruptible power supplies and software backups. Digital equipment is process color calibrated to match the printing presses, insuring that we can consistently deliver dependable color.

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Four-Color Process Printing
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Four-color process printing is an amazing procedure. Few people outside of the printing industry fully realize either the complexity or the different processes available for converting a color photograph for use in a printed medium. Successful four-color process printing requires a thorough understanding of the nature of light, color theory, the composition and function of different inks, and the way our brain perceives color.

 

In four-color process printing, inks are used together to create new colors. Because process inks act much in the same way as filters, subjects containing several different colors or gradations of colors can be reproduced using just three colors of ink: yellow, magenta (bluish-red), and cyan (blue-green). Process yellow absorbs only blue light, magenta absorbs only green light, and cyan absorbs only red light. When yellow is printed on top of magenta, the result is a shade of red. Yellow printed on top of cyan results in a shade of green. In theory, when yellow, megenta, and cyan are printed on top of one another, black should be the result. In reality the result is a brownish color, due to the nature of pigments. To help compensate for this, black is added as the fourth color in four-color process printing. Black also creates added depth and definition to the reproduction.

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Vicknair Printing offers the highest quality for your printing needs at the best price in town. No matter how large or small your project is, your first call should be to Vicknair Printing - (225) 687-9711!